School PR Podcast With Ryan Foran

19: Utilizing Video & Smartphone Techniques for Public Relations

95% of information is retained when the message is delivered via video, compared to just 10% retained when reading text. You don’t need to be an expert in video production to start reaping the benefits. Video greatly increases engagement and traffic for social media and web. Listen and learn some basics techniques to increase your smartphone video strategy.

18: 4 Unique & Easy Ideas to Increase Social Media Engagement

Get tuned into your community and become a source and resource of valuable information for your followers. There are four unique and easy posts you can add to your social media strategy that will help drastically increase engagement almost immediately. The common theme among all four is “community.”

1. Scenic Photos

2. Sports Teams

3. Local Fire, Police, Utilities, City

4. Breaking News

Get creative and think about what posts are “universal” and appeal to the majority of your audience. What can most of your followers relate to? Listen to the podcast for more details and specifics on these four social media engagement strategies. 

17: How to Make the Most of #NSPRA2018 Conference

Tips on how to optimize your NSPRA conference. NSPRA Senior Communications Manager Jennifer Landes joins the podcast to provide insights into a successful strategy for managing the upcoming conference. Be sure to download the NSPRA app, visit www.nspra.org, and listen to this podcast. #NSPRA2018

16: Twitter Promote Mode A Terrible Value & Twitter Bookmarks A Savior

Twitter Promote Mode is a terrible waste of $99 a month. Twitter Bookmarks is a wonderful new feature you should learn how to utilize immediately.

15: Leading A Culture of Risk, Failure, and Innovation

Arcadia Unified School District leaders discuss their unique school district culture. AUSD Superintendent Dr. David Vannasdall, AUSD Chief Technology Officer Scott Bramley, AUSD Chief Strategy and Innovation Officer Greg Gazanian, and AUSD Chief Communications Officer Ryan Foran (host of this podcast) were invited to share their story on District Administration’s webinar. You can view the slide presentation via http://bit.ly/2Imp1o0.  

14: Restorative Practices Is Transforming Schools

My in depth conversation with Restorative Practices expert trainer Karen Junker. Restorative practices have been implemented in our schools for the past three years to help foster positive and healthy school experiences for our students and staff. Research has shown that restorative practices increase academic achievement, decrease misbehavior, improve relationships and classroom culture, and help with aspects of campus safety. Expert trainer, Karen Junker, stops by to help explain the process and mission of restorative practices and provides great insights as to what our students are experiencing in many of our classrooms. For more information on Karen Junker and restorative practices, you can visit www.restorativebestpractices.com. My blog is www.Ryanprforan.blogspot.com.

13: Creating the Best Social Media Hashtag & Mistakes to Avoid

Before creating hashtag campaigns for branding, there are a few steps you can take to optimize your reach and brand on social media, and several mistakes you will want to avoid. Related Blog Post: 2 Best Twitter Campaigns for Schools http://bit.ly/RyanTwitterCampaign 

12: School Threats, Crisis Communications, & Media Relations With Christine Paik

An important conversation about school shootings and the recent increase in school threats, crisis communications, and media relations with Christine Paik the Director of Communications for the Poway Unified School District.

11: Quick Cast: Twitter Instant Notifications Tip

How to setup mobile notifications for specific users on Twitter like your police department, local schools, or any people you want. When they tweet, you will know!

10: Creating A Digital Communications Internship Program for Schools

The Arcadia Unified School District has an internship program with more than 30 students who support the Public Information Office and who work as news reporters for the District. The award-winning internship program has been recognized by the California School Public Relations Association and serves as a model program which has inspired other internship programs throughout the country. For more information please visit www.ausddci.blogspot.com. For more school PR podcasts and blogs please visit www.ryanPRforan.blogspot.com.